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广告媒体
时间:2021-09-06 05:21
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第十四章促销策略
经济学
CMS专题
大学试题
本科
广告学
初级经济师
初级工商管理专业知识与实务
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广告(设计与制作方向)
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<p> 也称广告媒介,是广告主动与广告接受者之间的连接物质。目前比较常见的广告媒体有报纸、杂志、广播、电视。不同的广告媒体有不同的特性,这决定了企业从事广告活动必须对广告媒体进行正确的选择,否则将影响广告效果。</p>
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