题库考试答案搜索网 > 题目详情
问题题干   答案解析   相关问题   热门问题   最新问题

问题详情

According to the text, success or failure of advertising is judged by ______

A、the number of products sold.

B、increase of a product’s market share.

C、the improvement of communication and consumers’ attitude toward products.

D、increase of retail outlets.

时间：2022-03-01 09:41 关键词： 国外英语考试 剑桥商务英语证书考试（BEC）

答案解析

C
该题问的是广告成败的标准。文章倒数第四段首句指出“Note that advertising goals are based on improving communication and consumer attitudes toward a product”，广告的目标也就是判断广告成功的标准，对应选项C。